Tourism Growth Hacking 2020

In this video turorial talk about the concept of growth hacking and combine the principals with insights from our baby boomer travel insights 2020.

It may sound like an oxymoron but it makes perfect sense. Growth hacking is about growing your business or destination using one metric only – growth.

Secondly it is about being data driven and using a solid evidence base of insight and research to grow…and not straying.

As far as the baby boomer sector goes, there is overwhelming evidence suggesting that this segment is a ‘no brainer’ when it comes to solid growth. There are lots off them retiring, they have lots of cash and loads of time to travel.

We also show basic, easy to execute sales and marketing tactics designed to steadily grow your business. There is nothing new here, but there may be some discomfort in executing.

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