Hey guys in this video I’ll be covering everything you need to know to run Facebook ads. From the basics all the way up to how we test and scale our own campaigns.
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TIMESTAMPS
00:50 – Ad Budget Rules
01:36 – Ad Theory
03:05 – How to setup your ad strategy
04:35 – Phase 1 testing overview
04:55 – Campaign Setup Phase 1
10:09 – Adset Setup Phase 1
20:27 – Duping Adsets Phase 1
23:03 – How to customize columns
24:42 – Analyzing Ads
28:15 – Scale Interests Phase 2
32:14 – Lookalike Audiences + Retargeting setup
36:59 – Scaling Lookalikes
37:49 – End Game
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