ECommerce Email Marketing Strategies For Black Friday Weekend 2019

Welcome to The ECommerce Marketer and Barketer! A series dedicated to providing you with essential ECommerce Marketing tips and strategies to help your company increase sales today! Join our Marketing Associate, Kara Susvilla, and star Barketer, Hazel, as they dive into PAW-some ECommerce marketing tips sure to have you coming back for more.

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In this week’s video, we’re covering eCommerce email marketing strategies for Black Friday Weekend 2019. Tons of companies will be sending emails during the Black Friday weekend, so, how do you stand out from the crowd?
Here are things to consider:

NOTIFY YOUR BEST CUSTOMERS AHEAD OF TIME ON EXCLUSIVE, SPECIAL OFFERS 00:41

A/B TEST YOUR SUBJECT LINES 01:10

PREP ABANDONED CART EMAILS 01:48

If you want to learn more about building abandoned cart email campaigns or other email campaigns that will turn your leads into longtime customers, register for our webinar on November 20th where Kara and our Marketing Strategist, Marianne, will be walking you through 3 Essential ECommerce Email Campaigns and how to build these in HubSpot. If you can’t make it or you’re seeing this video past the date, still check out the link to request your webinar recording.
https://hubs.ly/H0lzsv10

Source. First Published on YouTube

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